Through this course, the students learnt how the adoption of a behavioral perspective may provide important insights on the way strategy is crafted and carried out in practice. “In particular, we blend lectures, discussions, presentations, as well as experiments and simulations to show students how to better formulate strategic problems, and improve strategic decision-making,” said Professors Nell and Stea.
The seminar took on a balanced approach that combined theory and practice. The structure of the sessions ensured that students had theoretical foundations with the possibility of applying these foundations to concrete business cases. In particular, in addition to the academic perspective, students had the possibility to hear specific business cases from practitioners from leading global companies such as L’Oreal, Nokia/Alcatel-Lucent, Strategy and, Telekom/A1.
In closing, the skills offered in the Strategy as Practice seminar allowed the students to develop the ability to not only navigate complex information environments, but also manage them in ways that are conducive to faster and more efficient strategic decision-making.
